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Nordic Home Design

45 employees
Stockholm, Sweden
6 months implementation

The Challenge

Nordic Home Design struggled with declining online visibility as AI-powered search platforms began dominating how customers discovered interior design inspiration. Their traditional SEO-focused content strategy wasn't reaching customers on ChatGPT, Perplexity, and Claude, where modern home buyers were increasingly searching for design ideas and recommendations.

Our Solution

We implemented OmniGanic's comprehensive AEO strategy, transforming their content to be discoverable across all AI platforms. This included optimizing product descriptions for AI understanding, creating conversational design guides, and developing AI-friendly room inspiration content that would surface in natural language queries about Scandinavian design.

Results Achieved

340%
AI Visibility Score

Dramatic increase in mentions across AI platforms

156%
Qualified Leads

More high-intent customers from AI referrals

89%
Revenue Growth

Direct sales increase from improved discoverability

Before vs After

Before OmniGanic

AI Platform Mentions2-3 per month
Qualified Leads15-20 per month
Conversion Rate1.2%
Brand AwarenessLocal only

After OmniGanic

AI Platform Mentions85-100 per month
Qualified Leads65-80 per month
Conversion Rate4.8%
Brand AwarenessInternational recognition

Implementation Timeline

1

AI Content Audit

2 weeks

Analyzed existing content and identified gaps in AI platform discoverability

2

Content Optimization

6 weeks

Rewrote product descriptions and guides for natural language understanding

3

AI Platform Integration

4 weeks

Ensured content was structured for optimal AI platform indexing

4

Performance Monitoring

Ongoing

Tracked AI visibility and adjusted strategy based on real-time data

Key Features Utilized

AI Content Optimization
Natural Language Processing
Multi-Platform Visibility
Real-time AI Monitoring
Conversational Content Strategy
Semantic SEO Enhancement
"
OmniGanic transformed how customers find us. We went from being invisible on AI platforms to being the go-to recommendation for Scandinavian design. The quality of leads has never been better.
Emma Lindqvist
Founder & Creative Director, Nordic Home Design

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